Cubecorp

Balmain: The Rebel Peninsula with a Heart of Gold

Balmain, once a gritty industrial hub and birthplace of the Labor Party, is now a premier Inner West village. Home to families and professionals with a median age of 42, it offers high-end heritage living, vibrant gastropubs, and a close-knit community atmosphere just 6km from the Sydney CBD.

area

Don Liang

The Rocks: Where Sandstone Foundations Meet Sydney’s Soul

The Rocks is Sydney’s historic heart, saved by 1970s activism. Once a rugged convict settlement, it is now a prestigious enclave for affluent professionals. With a median age of 43, residents enjoy a luxury lifestyle defined by heritage architecture, world-class dining, and unparalleled proximity to the Sydney Opera House.

area

Don Liang

Why Floorplan Efficiency is the Difference Between Sold and Stalled

Floorplan efficiency is the ultimate driver of sales velocity. By eliminating wasted hallway space, prioritizing furniture-friendly dimensions, and using "wing" layouts for privacy, developers create homes that feel larger and more livable. Smart design reduces buyer hesitation, justifies premium pricing, and ensures projects sell out faster in a competitive market.

Don Liang

Beyond the Big 4: How Access to 40+ Lenders Can Save You Thousands

Relying solely on major banks limits your options and potential savings. By accessing over 40 lenders, you can secure more competitive rates, higher borrowing capacity, and loan products tailored to your specific career or investment goals. It’s about making the banks compete for you, rather than the other way around.

brandingnewsmortgage

Don Liang

Why 2026 is the Year for the 'Rent-vestor'

Rentvesting is the ultimate 2026 strategy for balancing lifestyle and wealth. By renting where you want to live and buying where you can afford, you enter the market sooner, benefit from significant tax deductions, and maintain the flexibility to move as your life evolves—all while building a robust property portfolio.

Don Liang

The "Power Couple" of Wealth: Property Investment Meets Tax Strategy

Property investment and tax strategy work together to maximize your returns. By using negative gearing to lower your taxable income and claiming depreciation on new builds, you reduce holding costs. Combined with the 50% Capital Gains Tax discount for long-term holders, these strategies help you build and keep significant wealth.

Don Liang

Top 5 Questions to Ask Before Signing an Off-the-Plan Contract

From Soil to Settlement: A Timeline of Your New Home’s Construction

Understanding the construction timeline turns a long wait into an organized journey. From the initial deposit and excavation to the structural "topping out" and final interior fit-out, each phase brings you closer to settlement. Knowing these milestones helps you plan your finances and moving day with total confidence.

Don Liang

How to Read a Floorplan Like a Pro: A Practical Guide

Mastering floorplans involves more than just looking at room counts. Focus on the "mental walkthrough" to ensure flow, check the "aspect" for natural light, and prioritize layouts with bedroom privacy and efficient use of space. Understanding these 2D details ensures you buy a property that is both livable and high-yielding.

brandingplanning

Don Liang

Updated Jan 6, 2026

The Hidden Advantages of Buying Off-the-Plan in 2026

Buying off-the-plan in 2026 allows you to lock in today’s prices, gaining equity during construction. You’ll benefit from significant stamp duty savings, maximum tax depreciation, and minimal maintenance costs. With modern designs and more time to finalize finances, it’s a strategic way to build wealth and secure a brand-new home.

areabranding

Don Liang

Why ICC Sydney Changed Its Name to TikTok Entertainment Centre — And How People Are Reacting

ICC Sydney Theatre’s rebrand to the TikTok Entertainment Centre marks a bold partnership blending digital creativity with live entertainment. While media and industry leaders welcome the innovation and global reach, public reactions are mixed—balancing excitement with concerns over commercialisation and nostalgia for the original Entertainment Centre.

areabrandingnews+1 more

Don Liang

Darling Harbour & Harbourside Residences: Sydney’s New Wave of Waterfront Luxury

Darling Harbour’s transformation and the arrival of Harbourside Residences introduce a new era of waterfront luxury living. With world-class dining, entertainment, stunning harbour views and unmatched CBD connectivity, the precinct offers premium lifestyle appeal and strong long-term value for discerning homebuyers and investors seeking a global-standard residential address.

areabrandingplanning

Don Liang

Alexandria NSW: A Café Lover’s Paradise and One of Sydney’s Most Exciting Suburbs

Alexandria NSW is one of Sydney’s most vibrant inner-city suburbs, celebrated for its café culture, creative energy and warehouse conversions. With iconic food destinations, leafy parks, excellent transport links and strong rental demand, it offers homebuyers and investors a lifestyle-rich, high-growth location minutes from the CBD.

areabrandingplanning

Don Liang

Brays Bay: A Hidden Waterfront Gem Rich in History, Nature & Modern Charm

Brays Bay is a restored waterfront gem on Sydney’s Parramatta River, transformed from its industrial past into a peaceful foreshore destination. With scenic walking paths, heritage sites, thriving natural habitats and close access to Rhodes’ modern amenities, it offers a calm, family-friendly lifestyle rich in history and natural beauty.

areaplanning

Don Liang

Top 10 Mistakes Buyers Make When Purchasing Off-the-Plan and How to Avoid Them

Avoid the most common off-the-plan mistakes buyers make. Learn how to choose smarter, buy confidently, and secure long-term value.

Don Liang